Frank The Butcher has teamed with Reebok to give the DMX Run 10 a luxury spin. Coined the “10|15,” in nod to the number of years the shoe was off the market, the FTB version features a Cordura ballistic nylon upper with garment leather overlays. Accentuated by a smoke grey outsole and speckled trail laces, the late-90s classic celebrates its athletic heritage and street-certified style in fresh dress.
“I believed one of the greatest running models ever deserved a premium “welcome back” make over,” said Frank the Butcher. “Replacing traditional athletic meshes for full grain leather, the shoe takes on a superior feel that reflects the legacy of the model.”
Flipping out the traditional Vector at the heel, Frank the Butcher adds a fresh graphic element to the DMX Run with a direct call to the new versions name, “DMX 10|15.” In addition, “DMX” and “10” and “FTB” and “15” are embroidered on the left and right tongue respectively.
The Frank The Butcher / BAU x Reebok DMX Run “10|15” will be available on www.AlwaysBAU.com on Black Friday and on 12/7 at premium Reebok accounts globally.